Nov 11, 2020Must Have Holiday Gifts for Sports Card LoversIf you are like me, you have already begun planning your holiday gifts and presents to your friends and family. You may have a sports card lover among them or someone who is super passionate about sports in general. …Sports Cards4 min readSports Cards4 min read
Nov 2, 2020Ready to Invest? Areas for Angel and Venture Capital Investment in the Sports Card IndustryAs mentioned in previous posts, I have spent time as both a collector and an investor in the sports card space. As a collector, my 1400+ card modern collection is here, e-commerce site here, and my Insta handle is @midlifecrisiscards. …Sports Cards9 min readSports Cards9 min read
Sep 28, 2020The Market Map for the $1B+ Sports Card IndustryThere is at least $1B in sports card industry sales. Have you ever wondered who all the players are that make up the sports card industry? I cannot promise you I have covered everyone, but I have created a Sports Card Market Map as I have begun to dive back…Sports Cards6 min readSports Cards6 min read
Sep 3, 2020Member-onlyThe Sports Card Market Is At An All-Time High; Let Me Explain What I’ve Learned Through the Lens of Digital InnovationIt all started roughly 30 years ago when I began to receive baseball, hockey, and basketball cards as gifts for my birthday. …Sports Cards8 min readSports Cards8 min read
May 6, 2020What Yeezy, Topps Chrome, and Supreme Have Taught UsPut simply: scarcity breeds wantedness. Yeezy is a sneaker collaboration between Kanye West and a handful of sneaker brands, including but not limited to Adidas and Nike. Topps Chrome is a type of collectible card and is one of the most sought after rookie cards for Lebron James. Supreme is…Advertising3 min readAdvertising3 min read
Apr 30, 2020A New Marketing Framework for Modern BrandsIf you were to name three extremely hot consumer brands today, you might very well select Fortnite (Epic Games), 100 Thieves, and MSCHF. Each of these brands has a loyal and passionate community and leverages a different playbook than what you might typically see from other consumer marketers. For those…Marketing5 min readMarketing5 min read
Oct 10, 2018The Evolution of DtC As Told Thru Ad TechThis was originally posted in my weekly newsletter, The Operating Partner. You can subscribe here. P&G and Unilever powered the early days of television. With their ad spend (and sponsored content), media companies underwrote and helped produce shows for mass audiences. Both pricing and measurement were straightforward in those early…Advertising5 min readAdvertising5 min read
Jul 6, 2017Subscriber Capitalism vs. Subscriber PrivacyI have not posted on Medium in a while. I hope to change that. With that said, below is a copy of a post I wrote in my weekly email letter called The Operating Partner. I think you will enjoy it — and if so, subscribe to my OP letter…Verizon3 min readVerizon3 min read
Oct 5, 2016My next chapter: Bain CapitalI left Mozilla in December of 2015. Since then, you might have heard from me, or read on Business Insider, that I was working to create a modern marketing network — that’s true. I had an extraordinary opportunity to cofound that company with someone I have admired since I first…Startup2 min readStartup2 min read
May 17, 2016You Should Watch These Four New Entrants To the Ad Agency Holding Company SpaceHere is a post about some companies that I’m following these days ever since I left Mozilla. We talk a lot about the largest marketing services players such as WPP, Omnicom, Publicis, and IPG but there is a whole new crop of emerging platforms arriving on the scene. If you…Marketing2 min readMarketing2 min read